I created a distinct visual identity for each sales campaign and collaboration by defining typography, color palette, producing logo animations, and applying the identity across relevant touchpoints such as ads and the website.

I designed a wide range of labels, assembly instructions, packaging, and other printed materials, ensuring clear communication, visual consistency, and strong alignment with the overall brand identity.

Expanding on the website made by Little Studio, I created new components that remain consistent with the established system. Each addition was driven by Bedre Nætter’s specific needs and goals. I furthermore added text and motion to some of the animation videos shown on the website.

As Bedre Nætter’s in-house brand designer, I developed and produced graphics and motion design for campaigns, ads and print. I further supported the digital experience by designing user interface components for the website.

Bedre Nætter

Lukas Kiil, Lars Elbæk, Mads Nordvig

Concept, graphics, motion, color, print